41°29′N · 71°19′W — NEWPORT, USA
11th Hour Racing Team
Media content for 11th Hour Racing Team
- Period
- 2022–2023
- Services
- Racing content · Sustainability storytelling · Editing
- Website
- 11thhourracingteam.org ↗
11th Hour Racing advances ocean sustainability through the sport of sailing; its team won The Ocean Race 2022–23 with the dual mandate of competing and leading on sustainability. 11thhourracingteam.org ↗
11th Hour Racing Team campaigned The Ocean Race 2022–23 with a dual mandate: win the world's toughest crewed ocean race, and prove that elite sport can lead on sustainability.
We contributed editing and media content to the team's output during the campaign — racing storytelling where the sustainability mission is part of the story, not a footnote bolted onto it.
The project combined professional sailing media with a genuine environmental mission — the two areas where the studio has the most experience.
